Concept
Booking-first homepage
Northline Contracting
A clean, trust-building homepage for a general contractor, built around one clear action: request a quote.
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Concepts & early projects.
We're a new studio building our public portfolio. Below are design concepts that show how we approach lead-generating websites for trades and service businesses — the same thinking we'll bring to your project.
Concept
Free-trial funnel
Forge Strength Studio
A membership-driven layout for a boutique gym, designed to turn visitors into booked intro sessions.
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Portfolio-led layout
Maeve & Co. Remodels
A visual, project-led site for a kitchen & bath remodeler, letting the work sell the quality.
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Seasonal lead-gen
Greenfold Landscapes
A seasonal, quote-focused site for a landscaping firm, built to capture enquiries year-round.
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Fast quote request
Apex Roofing
A no-nonsense site for a roofer with a quick quote-request flow front and centre on every page.
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Class booking funnel
Pulse Fitness
A class-booking and free-trial funnel for a fitness studio, designed to fill the timetable.
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Like the thinking? Let's apply it to your business.
Book a free strategy call and we'll sketch out how a Canvas Theory site could turn your traffic into booked calls.